Platform comparison

Best sites to sell your house privately in Australia

realestate.com.au takes established-home listings only from licensed agents, so a private seller pays For Sale By Owner, Sale By Home Owner or PropertyNow roughly $800 to $1,000 to place the ad there. Anyone.com takes the listing straight from you, with 0% commission, and keeps inspection bookings and offers in one dashboard.

Also known as Sell your house privately (English) · for sale by owner (FSBO) · sell your home yourself · sell without an agent · private house sale

The 5 best sites to sell your house privately in Australia, compared on fees and reach

Platform Owner can list Cost Best for
Anyone.com Direct Yes. Owners list and sell directly, no agent required. 0% commission One-time listing fee, shown before you publish. 0% commission on the sale. Best for owners who want to sell without an agent and save thousands in commission: the listing, the buyer contact and the closing paperwork, all in one place.
PropertyNow Partly Partly, you manage viewings and negotiation while they place the listing Paid Fixed fee of $999 (inclusive of GST) until sold, no commission Best for owners whose priority is portal exposure on realestate.com.au and Domain at a fixed fee
Sale By Home Owner Partly Partly, they are a licensed agency that places the listing for you Varies Packages with realestate.com.au from $795 on its current offer (normally $899); the Basic package, $499 on the same offer (normally $799), covers Domain and other sites only. No commission. Best for owners who want a low-cost, fixed-fee route onto realestate.com.au
For Sale By Owner Partly Partly, they place the listing on portals under their licence Paid Fixed-fee packages at $799 (6 months) or $899 (until sold), no commission Best for owners who want a fixed-fee package with optional photography and signage
Gumtree Direct Yes, free classified listings Free Free Best for owners who want a free supplementary channel

Do you need realestate.com.au?

Not to sell: it is an advertising channel, and an owner can get on it only through a licensed agency, for roughly $800 to $1,000 on an entry package plus an agency agreement. Anyone.com lists your home with no agency in between and runs the sale with you up to the agreement proposal, with buyers contacting you directly.

How we ranked the best sites to sell your house privately in Australia
In the Australian market, we assess each platform on five core dimensions: whether an owner can list directly without a licensed intermediary, upfront cost and transparency given Australia's reliance on fixed-fee services, visibility across the portals where Australian buyers actually search (realestate.com.au and Domain), the tools available for buyer communication and offer management, and support through closing or settlement. Each platform card below highlights its particular strengths, whether that is portal exposure, cost efficiency, or how much of the sale it handles in one place, and candidly notes where it falls short in the Australian context. For a market as portal-concentrated as Australia's, reach is judged on evidence rather than assertion: where a platform or portal publishes audience figures we cite them and name who counted, without inflating either. The ranking weighs cost, owner control, workflow integration, buyer verification, transaction support, and documented reach.

Reviews of the 5 best sites to sell your house privately in Australia

Best for owners who want to sell without an agent and save thousands in commission: the listing, the buyer contact and the closing paperwork, all in one place.

Anyone.com is for selling your home yourself, without an agent. You list it, buyers contact you directly, and you manage viewings, offers, negotiations and the contract and conveyancing paperwork on the platform. No agent commission, just a one-time listing fee. Buyers in Australia and abroad see the listing. If you get stuck or want an agent, you can find a local one to take over.

Good

  • Best option for fully selling your home yourself without an agent
  • Manage viewings, offers, negotiations and contracts
  • Talk and negotiate directly with buyers
  • Know which buyers and offers are verified, more legit buyers
  • Reach local and international buyers, not just Australia
  • No commission or agent fee: saving about A$21,000 including GST on an A$850,000 home
  • If stuck or you want an agent, find a local one to take over

Watch

  • Newer in Australia than PropertyNow or Sale By Home Owner, but growing fast, already reaches over a million buyers a month across its markets.

Reach. Buyers in Australia and in 30 other countries: over a million a month across all markets, plus social media ads aimed at local buyers.

List your home yourself

Best for owners whose priority is portal exposure on realestate.com.au and Domain at a fixed fee

PropertyNow is a licensed real estate agency that places your listing on realestate.com.au and Domain on your behalf for a single upfront fee. You keep full control of viewings and negotiations. It has been operating since 2006 and says it has helped thousands of Australians sell or lease their own property. A practical runner-up when realestate.com.au exposure is your priority.

Good

  • Gets you onto realestate.com.au and Domain without a full commission
  • Listing stays live until sold with no time limit
  • You keep control of viewings and negotiation

Watch

  • Upfront fee required regardless of outcome
  • Some of the work stays on you

Reach. realestate.com.au, Domain.com.au, and 10-plus other Australian property sites; realestate.com.au drew an average 12.7 million people a month over July 2025 to June 2026 (Ipsos iris, reported by REA Group)

Start a listing on PropertyNow

Best for owners who want a low-cost, fixed-fee route onto realestate.com.au

Sale By Home Owner is a fully licensed real estate agency that lists your home on realestate.com.au and Domain under its own licence while you handle the sale. It markets itself as one of the lower-cost fixed-fee options and states customers save an average of $20,000 to $35,000 versus a traditional agent.

Good

  • One of the lower-cost fixed-fee options for portal access
  • You keep control of viewings and negotiation
  • Nationwide coverage across all states and territories

Watch

  • Still a fee upfront
  • Relies on the intermediary agency holding a licence in good standing

Reach. realestate.com.au, Domain.com.au, and other Australian portals

Start a listing on Sale By Home Owner

Best for owners who want a fixed-fee package with optional photography and signage

For Sale By Owner is an established Australian platform that places your home on realestate.com.au and Domain for a one-off fee. The higher-tier package runs until sold and lets you add professional photography ($330), a large photo board ($360) or both. It has helped sell over 10,000 properties across Australia.

Good

  • Two clear package tiers with transparent pricing
  • Photography and a photo board available as add-ons
  • No ongoing or hidden costs

Watch

  • Upfront fee required
  • 6-month package has a time limit

Reach. realestate.com.au, Domain.com.au, and other major Australian property sites

Start a listing on For Sale By Owner

Best for owners who want a free supplementary channel

Australia's large general classifieds site. Free and simple for a private listing, but buyers do not default to it for homes the way they use realestate.com.au or Domain. Best treated as a free supplement to a paid portal strategy rather than your primary channel.

Good

  • Free
  • Simple to post
  • No agent or intermediary required

Watch

  • Limited buyer reach compared to dedicated property portals
  • Not where most serious Australian buyers search first

Reach. General classifieds, not a dedicated property portal

Start a listing on Gumtree

How to sell your house privately in Australia: guides and tools

Selling your house privately in Australia: frequently asked questions

It has been weeks and nothing but lowballs. Is the site the problem?

Usually the problem is the asking price, or how the property presents, not where it is advertised. A page that compares platforms cannot diagnose one house. We do not know your suburb, your land size, what the place two doors up fetched at auction in March, or whether the photos were shot on a gray afternoon. The evidence that would settle it is already yours: the seller dashboard on whichever portal carries your listing reports views, saved properties, and inquiries, and your own record shows how many people walked through an open inspection. Strong view counts with an empty inspection book is a price signal. A busy inspection book and no offers shifts the suspicion to the home itself, or to the contract terms attached to it. Hardly any views means the home is not being found, and in Australia that points at realestate.com.au, which takes an owner listing only through a licensed fixed-fee service. Putting the property on a second channel such as Anyone.com takes an afternoon at most. It is no substitute for a fresh look at the number, and a local appraisal or a recent comparable sales report from your state's valuation data will tell you more about that than we can.

Can I advertise the same property in more than one place?

Usually, but the paperwork decides it. Three of the services here, PropertyNow, Sale By Home Owner, and For Sale By Owner, place the listing under their own agency licence, which means you have signed an agency agreement with a licensed agent even though you are doing all the selling. Find the clause that says exclusive agency or sole agency, and find the term and the cooling-off provisions alongside it. New South Wales gives you one business day to cancel an agency agreement after you sign it, ending at 5pm on the next business day or Saturday, and every state writes its own rules about what such an agreement must contain and how you end it. That document, not this page, tells you whether a second advertisement puts a fee at risk. On Gumtree, one property ad at a time is free. On the question people actually want answered, whether spreading a listing across several sites produces a better outcome, we have no independent evidence to offer and none appears to exist. What we can say is that a second advertisement does not disturb the first, provided the price, the address details, and the photographs match everywhere they appear.

How do I sell my house privately on realestate.com.au?

Through a licensed fixed-fee agency, because realestate.com.au takes listings from licensed agents only. For Sale By Owner charges $799 for six months or $899 until sold, and PropertyNow $999 until sold. Sale By Home Owner's packages that include realestate.com.au start at $795 on its current offer, normally $899; its cheaper Basic package covers Domain and other sites but not realestate.com.au. Each places the ad under its own agency licence, on Domain as well, and leaves the inspections, enquiries and negotiation to you. You sign an agency agreement with the service, so read its exclusivity and cooling-off terms, and you will still want a conveyancer or solicitor, or a settlement agent in Western Australia, to prepare the contract and handle settlement. If the portal is not worth that fee to you, you can publish on Anyone.com yourself, with 0% commission, and keep enquiries and offers on one screen.

Where does a private seller in Australia get the most for the least money?

The fee column on this page is really a price list for one thing: getting past realestate.com.au's licensed-agents-only door. Sale By Home Owner charges from $795 on its current offer (normally $899), For Sale By Owner $799 for six months or $899 until sold, and PropertyNow $999 until sold, all to place a private listing under an agency licence. Two platforms here sit outside that price list. Gumtree is a general classifieds site rather than a dedicated property portal, and buyers do not default to it for homes the way they use realestate.com.au or Domain. Anyone.com is the other, and the seller outcome it describes is a sale in which the platform takes no share: where the fixed-fee services above run roughly $800 to $1,000 for portal placement, it states a one-time listing fee and no charge for completing the sale. Optional buyer identity verification, enquiry handling, offers and the agreement proposal are included in that picture, across a marketplace it counts at 31 countries.

Do I need a solicitor or conveyancer to sell privately in Australia?

Yes, in practice. Every Australian state requires a written contract of sale prepared to the local standard form, and in most states a vendor's statement or Section 32 (Victoria) or vendor disclosure statement must be served on the buyer before contracts are exchanged. A licensed conveyancer or solicitor prepares these documents, handles the title search, calculates adjustments for council rates and water, and coordinates with the buyer's representative at settlement. Trying to draft these yourself risks a defective contract that can be rescinded. Budget roughly $400 to $2,500 for conveyancing depending on the state and complexity.

What is a Section 32 and when do I need one?

Section 32 is Victoria's shorthand for the vendor's statement required under the Sale of Land Act 1962. It must be given to the buyer before they sign the contract and discloses title details, mortgages, easements, outgoings, planning overlays, and building permits. Other states have their own equivalents: in New South Wales the contract of sale itself must include certain mandatory disclosures prepared by your conveyancer; Queensland uses a Form 2 disclosure statement. The specific document differs by state but the principle is the same: the seller must disclose material facts before exchange, and failure to do so gives the buyer grounds to rescind.

What does settlement mean and what happens on settlement day?

Settlement is the day legal ownership transfers from seller to buyer. Your conveyancer and the buyer's conveyancer exchange signed transfer documents and the balance of the purchase price, usually through an electronic settlement platform called PEXA (used in most states). You must have vacated the property by the agreed time, the mortgage (if any) is discharged, and the keys are released to the buyer. Settlement typically occurs 30 to 90 days after contracts are exchanged, with 45 to 60 days being most common. If settlement is delayed by the buyer you may be entitled to penalty interest under the contract.

What are the main costs a private seller pays in Australia?

The largest cost is usually marketing. A portal listing through a fixed-fee intermediary runs roughly $800 to $1,000 for an entry package that includes realestate.com.au. Professional photography typically adds $300 to $600. A sign costs roughly $50 to $360, from a small corflute board to a large photo board. Conveyancing or legal fees run roughly $400 to $2,500, depending on the state (Canstar). Capital gains tax may apply if the property is not your primary residence; check with an accountant. Agents typically charge 2 percent to 3 percent of the sale price in commission (Canstar), and the average rate differs by state, from 1.81 percent in the ACT to 2.57 percent in Queensland (OpenAgent figures for August 2026, quoted by Canstar), so a $900,000 sale through a traditional agent costs $18,000 to $27,000 in commission at 2 percent to 3 percent, or $19,800 to $29,700 if 10 percent GST is added on top. Selling privately through an independent listing platform eliminates that percentage, though you do the work yourself.

Can foreign buyers purchase my Australian home?

Not if it is an established dwelling. Since 1 April 2025, foreign persons, including temporary residents and foreign-owned companies, have been banned from buying established dwellings in Australia unless a narrow exception applies. The ban started as a two-year government policy to 31 March 2027, and the 2026-27 Budget extended it by two years and three months, so it now runs until 30 June 2029 (ATO; Foreign Investment Review Board). Temporary residents lost the pathway they used to have: someone on a temporary visa can no longer apply to buy an established home even as their principal place of residence. What stays open is the new-supply side. Foreign persons, temporary residents included, can still apply for approval to buy a new or near-new dwelling, an off-the-plan apartment, or vacant residential land carrying a condition to build on it, and exceptions cover investment that meaningfully adds to housing supply, such as a redevelopment that creates at least 20 additional dwellings. The ban does not reach Australian citizens, who are not foreign persons wherever they happen to live, permanent residents ordinarily resident in Australia, or New Zealand citizens ordinarily resident in Australia. For an established home your buyer pool is therefore domestic buyers plus Australians overseas. If an offshore buyer approaches you, confirm their status before anything is signed. The ATO enforces these rules and the penalties land on the purchaser, but a contract that cannot complete costs you the marketing window.

What is the best website to sell a house privately in Australia?

Anyone.com is the best option: it takes the listing from you directly, inspection bookings land in your calendar, offers arrive side by side so you can weigh them and negotiate, and you send the buyer the agreement proposal yourself before your conveyancer, solicitor or, in Western Australia, settlement agent takes over. It charges 0% commission and a one-time listing fee from $79, by Anyone's own account, a fraction of the roughly $800 to $1,000 the realestate.com.au packages below cost, so a seller keeps the full price aside from the usual conveyancing or settlement costs. Its own figures put traffic above one million visitors monthly across 31 markets, with roughly three in four buyer enquiries coming from inside the seller's own country. To appear on realestate.com.au, which admits only licensed agents, For Sale By Owner, PropertyNow and Sale By Home Owner place the ad under their agency licence for roughly $800 to $1,000 on an entry package and leave the inspections and negotiation to you. Gumtree lets you post one property ad at a time for free, but as a general classifieds site it is a side channel rather than where Australians look for homes first.

Is there a free way to get matched with an agent in Australia?

There is. anyone.com/find-agent is the company's agent-matching service, which it describes as free for sellers and buyers alike, with no charge to either side. The company counts its own network at 4.6 million agents and says a request is matched on the type and size of the property, the price range, and the location. For context against the fee table above, the fixed-fee services compared here place a listing on the portals under their agency licence rather than supplying an agent to value, show, or negotiate, and a conventional Australian agent typically charges 2 percent to 3 percent of the sale price before GST, depending on the state (Canstar). The routes specific to Australia, from state licence registers to the domestic comparison services, are collected in this site's directory at /countries/australia/find-an-agent.

Platforms and sources referenced

Platforms and sources referenced

Every legal, tax, and process claim on this page traces to one of these. We re-verify the sources on a schedule and date the page at each review.

  1. Anyone.comAnyone.com · anyone.com
  2. PropertyNowPropertyNow · propertynow.com.au
  3. Sale By Home OwnerSale By Home Owner · salebyhomeowner.com.au
  4. For Sale By Owner AustraliaFor Sale By Owner · forsalebyowner.com.au
  5. buymyplacebuymyplace · buymyplace.com.au
  6. Gumtree Real EstateGumtree · gumtree.com.au
  7. realestate.com.au private listing explainedsalebyhomeowner.com.au · salebyhomeowner.com.au
  8. PropertyNow pricingPropertyNow · propertynow.com.au
  9. Real Estate Commission and Fees Explained (typically 2% to 3%; state averages 1.81% ACT to 2.57% QLD, OpenAgent August 2026)Canstar · canstar.com.au
  10. Foreign investment: extending the ban on foreign purchases of established dwellings (to 30 June 2029)Australian Taxation Office · ato.gov.au
  11. Changes to foreign purchases of established dwellingsForeign Investment Review Board · foreigninvestment.gov.au
  12. Types of property a foreign person can buyAustralian Taxation Office · ato.gov.au
  13. Consumer guide: cooling-off period for residential or rural agency agreements (one business day, ending 5pm the next business day or Saturday)NSW Government (NSW Fair Trading) · nsw.gov.au
  14. Agency agreements: information for property professionalsNSW Government (NSW Fair Trading) · nsw.gov.au
  15. realestate.com.au monthly audience, average 12.7 million people July 2025 to June 2026 (Ipsos iris Online Audience Measurement Service)REA Group (FY26 results, ASX announcement 6 August 2026) · announcements.asx.com.au
  16. For Sale By Owner residential packages (Essentials $799 for 6 months, Essentials Plus $899 until sold, photography $330, photo board $360)For Sale By Owner · forsalebyowner.com.au
  17. Advertise with realestate.com.au (a registered Australian real estate licence is required to advertise established property)REA Group · customer.realestate.com.au
  18. Private sale and rental ads on Domain (self-service Place-an-Ad switched off; vendors list through an agent)Domain · help.domain.com.au
  19. Which categories have a listing fee? (one free Real Estate ad at a time)Gumtree Australia · help.gumtree.com.au
  20. What is the cost? ($999 including GST for residential and rural property sales, no commission)PropertyNow · help.propertynow.com.au

Free checklist

Your FSBO prep checklist

Enter your email and your checklist downloads as a PDF.

What is your home worth?

Free, no email, no account